Friday I'm in Love: Type.Cast Letterpress
Today's Friday I'm in Love feature is something I've been sitting on for way too long. Are you excited? Good.
I love type. I love letterpress. I love all things to do with words, and paper, and the texture of combining the two. I love it all. So, when I found out that a friend in London has a roommate with a letterpress business, I knew I had to see the magic happen for myself.
In September, I made a quick trip to London ON to visit some friends and meet the maker behind Type.Cast letterpress. Andrew James (AJ for short) runs his shop out of a small garage in an unsuspecting residential neighbourhood. Housing two ginormous presses, this teeny garage has me rethinking the way I use space.
Before leaving for London, I sent AJ some multi-purpose tag designs. My plan was to learn and watch the process first, figure out a use for the tags later. (Still working on that part!)
The design I sent for print was custom--meaning it needed a plate, not the use of the type he has on hand. Most letterpress shops outsource the creation of custom plates. AJ, the smart cookie that he is, can make his own in house. Here's a close up of my custom plate in all its glory:
It's been a few months, so I forget much of the lingo and keywords I would need to explain all of what he did next. But the gist of it: here are the photos of him turning the design into printed goodness. With a smile on his face, of course.
Even before the ink was applied to the rollers, I was absolutely in love. Look at the impression! The only thing better than words are words you can run your fingers over. Or see shadows in. Good golly, I love this stuff.
The final product was printed in a beautiful turquoise that matched the blog. While AJ cleaned up, I played around with this thingamabob that lets you take a much closer look at the end result. I felt like I was looking at diamonds.
And here is the end result after the ink set and the cards were cut. Beautiful, textured, perfect. I want to have their babies.
If you're interested in learning more about (or working with) AJ, you can find him here: